King of Pops Blog

Expanding the Kingdom

Posted by Steven Carse on May 14, 2020 8:22:58 AM

Some things seem impossible, until they aren't.

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Tags: featured, Biz That Matters, Core Values

King of Crops: Then & Now

Posted by Dani Maskery on Apr 22, 2020 4:26:52 PM

With a name and mission like ours, was anyone surprised when we started a farm and named it King of Crops?

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Tags: Biz That Matters

Never Stop Creating

Posted by Steven Carse on Mar 25, 2020 10:35:37 AM

Every day we wake up and the world is a little different. Usually we don’t notice.

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Tags: featured, Biz That Matters

Mural Project : An Example of using Marketing Efforts to Connect to the Community

Posted by Dani Maskery on Oct 28, 2019 7:00:00 AM

Here I am on a Sunday morning at 8am staring at a half finished mural I’ve been helping to paint on a garage door at a unique little market in Charlotte. 

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Tags: Insider, culture, featured, Build Your Community, Biz That Matters, Lead Your Company, Core Values, Get Sweaty

Our very own word - "UMOH"

Posted by Steven Carse on Oct 1, 2019 10:12:48 AM

Our company purpose is to create Unexpected Moments of Happiness (we call them UMOHs).

One Spring day in 2018, with little fanfare, we added a "Happy Counter" to the upper right hand of our website.

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Tags: Insider, culture, featured, Build Your Community, Biz That Matters, Lead Your Company

Create things for "your" people | Minimum Viable Audience vs. Traditional Success

Posted by Steven Carse on May 31, 2019 7:30:00 AM

One of my hats at King of Pops is to managing our marketing department. It consists of me and 2.5 other amazing people.

IMHO we put out more good work than many companies with exponentially more resources. Despite our success - one of our recurring struggles is to identify if a campaign or promotion is a success.

Some of our campaigns impact thousands, while others touch less than 20.

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Tags: featured, Biz That Matters

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